JAMES T PROPERTY BRANDING
JAMES T PROPERTY BRANDING
James T Property Ltd is a home-buying company that helps homeowners throughout the UK by paying fair market value for their residences, quickly and efficiently. The firm engaged BONB Creative & Design to create a sleek, contemporary brand identity.
We began by learning about James T Property’s business model, vision, and values, then used what we learned to perform a deep brand analysis designed to set the firm apart on the strength of its own character. The resulting solution emphasised service, honesty, experience, responsibility, and kindness.
We sought to create a timeless brand with a logo that symbolises a stack of properties and visual vocabulary that distinguished James T Property from its competitors. The clean, spare typographic language we developed can easily be applied to any brand asset. Along with the overall visual identity, we designed a letterhead, digital brochures, social media marketing templates, and the firm’s website.
SCOPE OF WORK
- Property Logo Design
- Branding
- Graphic Design
- Digital Letterhead Design
- Digital Brochure Design
- Social Media Marketing
- Web Design
KEYWORDS
- Property
- Investment
- Finance
- Construction
Welcome 2 Home Property Logo
WELCOME 2 HOME PROPERTY
Welcome 2 Home is a property investment and management company run by 2 equal partners. They provide consultancy and management services to investors as well as they have their own portfolios.
We were tasked to design a simple property logo, 2 poster ads that say “we buy home” and “we rent home”, digital letterhead and a 13-page digital brochure in a very quick turnaround.
With the help of stock images, we provided a consistent look of all assets in a short time.
SCOPE OF WORK
- Logo Design
- Poster Ad Design
- Graphic Design
- Digital Letterhead Design
- Digital Brochure Design
KEYWORDS
- Property
- Investment
- Construction
LOGO DESIGN
LOGO DESIGN
Four of our logo designs have won awards in the Graphis Logo Design 9 Competition.
Graphis is committed to presenting and promoting the work of exceptional talent in Graphic Design, Advertising, Photography and Art/Illustration. Our works have been featured in the Graphis Logo Design9 hardcover book.
SEÇİM AKTÜEL – GOLD AWARD
Animated logo design for the TV programme “Seçim Aktüel” about the Election in Turkey. Infographics and solid colors formed the opening titles, and on the packshot we brought the same graphics within the logo.
PAHA BİÇİLEMEZ İSTANBUL – SILVER AWARD
This logo is for a TV show “Paha Biçilemez İstanbul” (Priceless İstanbul) that guides us around the must-see places in Istanbul. The logo reflects modern and ancient Istanbul, where continents collide, embracing both European and Middle Eastern cultures.
TROUT LIFE STUDIO – SILVER AWARD
Logo design for an Online Print-on-Demand services. We incorporated the client’s name, “Trout Life Studio”, directly into the typographical artwork, interweaving an abstract trout shape with a simple wave to the letters. With the logo doubling up as the brand name in a bold minimalistic style, the design has functioned well as a social media profile picture.
NTVPARA – SILVER AWARD
NTV broke with the economy channel CNBCe, and rebranded as NTVPara. We left the original NTV logo unchanged, only altering the colour of the ball from blue to yellow, and the text from orange to white. The concept for the new logo incorporates ascending and descending triangles, indicating fi nancial statistics. Our chosen typeface allowed us to continue this concept throughout, using these triangles within letter “a” in “para”. The clear visual identity provided a direct and eloquent message to the audience. The triangles on the logo were very well received and they played as the main graphics in the title animations.
SKYLAB MEDIA
Our commission for Skylab Media, a high-end digital agency, was to create a new brand identity to show a new side to their work. The concept had to sum up Skylab’s offer to clients simply and elegantly. We designed the letter ‘S’ as wire connections, a minimal concept which helped create a practical and flexible logo across print and digital, without losing any of the agency’s personality.
STAN SPORT
Energy and movement were symbolised by adding the dimension and angles to the box, for this logo for a sports channel.
FAR – FURNISHED APARTMENT RENTALS
Design and concept for a new logo for a company providing serviced apartment rentals. We played around with the typography to create a pleasing yet smart design.
BOTALIFE
Design and concept for a new logo for organic healthcare products.
KLIP STAR LOGO
In creating this logo for a TV programme about music videos We took inspiration from movie clappers and stacks of film.
NATIONWIDE PROPERTY INVESTING BRANDING
NATIONWIDE PROPERTY INVESTING
Client
Nationwide Property Investing is a property investment company who provide a range of services across the property market, including investment consultation, refurbishments, property management, rentals, and financing options. They are currently managing a total of 25 projects in London, Southend on Sea, and Hinckley.
Objective
To design and develop new branding for the client, along with a new logo, and printed materials including business cards, signage, letterhead, folder and presentation file
SCOPE OF WORK
- Brand identity
- Signage
Solution
We decided to use the colour palette for this project to reflect the nature of the business, and encourage positive association. The particular blue we decided on emphasises trust and security, and is widely used in business and financial circles. This reinforces the positive aspects of the client’s work in the minds of our intended audience.
For the logo we wanted to show their reach, and demonstrate the nationwide aspect of the business. The outline of the UK shows the network of properties around the country, while their current projects were picked out with individual circles.
The logo, and overall branding philosophy was designed to create a sophisticated, trustworthy and professional impression, emphasising the current success and positive aspects of the business, and demonstrating their potential reach. We aimed to create a look and feel that would enable them to grow in the future, and attract more business and bigger projects.
