BOTALIFE ESSENTIAL OIL PACKAGING

Our latest case study is a wonderful branding design project for the packaging of Botalife, a premium-quality essential oil.

essential oil featured

BOTALIFE ESSENTIAL OIL PACKAGING

Botalife is a manufacturer and supplier of the finest quality essential oils and cold pressed unrefined carrier oils. They oversee production from seed to oil and are able to offer high quality, pure, and all-natural products which are free from pesticides & herbicides. They supply their products to cosmetic, food, and dietary supplement companies. They cater to every size of business, from orders as small as a kilogram to as large as a metric tonne in bulk quantities, or packed and ready for retail sale depending on the customer’s needs.

We were challenged to modernise the existing packaging design, make it more eye-catching and colourful, and design a more premium-looking product.

For the new packaging design, we took inspiration from crayon etching scratch art. We designed a new visual identity by replacing the photographic images of herbs and plants with more esoteric botanical illustrations. We developed a sophisticated look and feel which enhanced and complimented the healing attributes of essential oils. Finally, to reflect the product’s elegance and purity, we used black as the predominant background along with soft highlight colours.

SCOPE OF WORK

  • Packaging Design
  • Art Direction
  • Graphic Design
  • Visual System
  • Illustration
  • Label Design

KEYWORDS

  • Essential Oil
  • Nature
  • Plants
  • Beauty
  • Organic Skin Care