JAMES T PROPERTY BRANDING
JAMES T PROPERTY BRANDING
James T Property Ltd is a home-buying company that helps homeowners throughout the UK by paying fair market value for their residences, quickly and efficiently. The firm engaged BONB Creative & Design to create a sleek, contemporary brand identity.
We began by learning about James T Property’s business model, vision, and values, then used what we learned to perform a deep brand analysis designed to set the firm apart on the strength of its own character. The resulting solution emphasised service, honesty, experience, responsibility, and kindness.
We sought to create a timeless brand with a logo that symbolises a stack of properties and visual vocabulary that distinguished James T Property from its competitors. The clean, spare typographic language we developed can easily be applied to any brand asset. Along with the overall visual identity, we designed a letterhead, digital brochures, social media marketing templates, and the firm’s website.
SCOPE OF WORK
- Property Logo Design
- Branding
- Graphic Design
- Digital Letterhead Design
- Digital Brochure Design
- Social Media Marketing
- Web Design
KEYWORDS
- Property
- Investment
- Finance
- Construction
Welcome 2 Home Property Logo
WELCOME 2 HOME PROPERTY
Welcome 2 Home is a property investment and management company run by 2 equal partners. They provide consultancy and management services to investors as well as they have their own portfolios.
We were tasked to design a simple property logo, 2 poster ads that say “we buy home” and “we rent home”, digital letterhead and a 13-page digital brochure in a very quick turnaround.
With the help of stock images, we provided a consistent look of all assets in a short time.
SCOPE OF WORK
- Logo Design
- Poster Ad Design
- Graphic Design
- Digital Letterhead Design
- Digital Brochure Design
KEYWORDS
- Property
- Investment
- Construction
HANDLE FOR ME BRANDING
HANDLE FOR ME BRANDING
Handle for Me connects users with the professionals and companies they need to handle any task or job. They provide a hassle-free way to find exactly the professionals, or “handlers,” their users need to accomplish any task, large or small. Their goal is to become the most trusted source in the Middle East for reliable, high-quality work done on short notice. Handle for Me makes a community of experienced professionals immediately available to users, ready to help them manage the necessities of modern life.
Create a brand identity and readily implemented brand assets that reflect Handle for Me’s spirit and corporate personality: reliable, competent, sincere, and memorable.
We combined a stylized version of the letter H with a handshake, reinforcing the spirit of community on which Handle for Me depends. The dots forming the H serve as a motif that informs all brand assets, reinforcing brand identity with each use.
SCOPE OF WORK
- Logo Design
- Brand Guideline
- Graphic Design
- Visual System
KEYWORDS
- Start-Up Branding
- Online Platform
- Tech
INSTRUCTION GUIDE BOOKLET
OTTO TILES & DESIGN
BONB. has designed a digital instruction guide booklet layout for Otto Tiles & Design. The challenge was to create a clean, clear and engaging presentation of technical information while still maintaining the visual consistency. The digital booklet needed to inform, inspire and most of all delight its audience. Adding clickable links and embedded videos made it a powerful, engaging and effective way to interact with the audience.
SCOPE OF WORK
- Booklet design
LOGO DESIGN
LOGO DESIGN
Four of our logo designs have won awards in the Graphis Logo Design 9 Competition.
Graphis is committed to presenting and promoting the work of exceptional talent in Graphic Design, Advertising, Photography and Art/Illustration. Our works have been featured in the Graphis Logo Design9 hardcover book.
SEÇİM AKTÜEL – GOLD AWARD
Animated logo design for the TV programme “Seçim Aktüel” about the Election in Turkey. Infographics and solid colors formed the opening titles, and on the packshot we brought the same graphics within the logo.
PAHA BİÇİLEMEZ İSTANBUL – SILVER AWARD
This logo is for a TV show “Paha Biçilemez İstanbul” (Priceless İstanbul) that guides us around the must-see places in Istanbul. The logo reflects modern and ancient Istanbul, where continents collide, embracing both European and Middle Eastern cultures.
TROUT LIFE STUDIO – SILVER AWARD
Logo design for an Online Print-on-Demand services. We incorporated the client’s name, “Trout Life Studio”, directly into the typographical artwork, interweaving an abstract trout shape with a simple wave to the letters. With the logo doubling up as the brand name in a bold minimalistic style, the design has functioned well as a social media profile picture.
NTVPARA – SILVER AWARD
NTV broke with the economy channel CNBCe, and rebranded as NTVPara. We left the original NTV logo unchanged, only altering the colour of the ball from blue to yellow, and the text from orange to white. The concept for the new logo incorporates ascending and descending triangles, indicating fi nancial statistics. Our chosen typeface allowed us to continue this concept throughout, using these triangles within letter “a” in “para”. The clear visual identity provided a direct and eloquent message to the audience. The triangles on the logo were very well received and they played as the main graphics in the title animations.
SKYLAB MEDIA
Our commission for Skylab Media, a high-end digital agency, was to create a new brand identity to show a new side to their work. The concept had to sum up Skylab’s offer to clients simply and elegantly. We designed the letter ‘S’ as wire connections, a minimal concept which helped create a practical and flexible logo across print and digital, without losing any of the agency’s personality.
STAN SPORT
Energy and movement were symbolised by adding the dimension and angles to the box, for this logo for a sports channel.
FAR – FURNISHED APARTMENT RENTALS
Design and concept for a new logo for a company providing serviced apartment rentals. We played around with the typography to create a pleasing yet smart design.
BOTALIFE
Design and concept for a new logo for organic healthcare products.
KLIP STAR LOGO
In creating this logo for a TV programme about music videos We took inspiration from movie clappers and stacks of film.
RADICLE BRANDING
RADICLE BRANDING
A strategic innovation studio focusing on branding and design for business consulting clients. We’ve worked on branding, logo design, icon design, business cards, letterhead design, powerpoint and keynote presentations and HTML signatures.
Radicle is a business consulting brand focused on assisting clients with disruptive thinking/innovation in the Middle East. They asked for a business-focused logo, designed with disruption in mind. Not too corporate, but not too frivolous.
We’ve developed a strong brand personality through a simple and timeless approach.
An elegant blend and balance of black and white set the tone for the whole brand character.
SCOPE OF WORK
- Brand identity
- Digital marketing
- Graphic design
- Editorial design
BASHAR BRANDING
BASHAR
Newly established fashion apparel store based in London. The company offers unique apparel, and accessories to women and men who value versatility, style, and comfort. Bashar prides itself on providing excellent customer service. There is always a friendly face to greet you at the door and help you find whatever you need. That’s not even mentioning the great selection of fun and beautiful clothing, shoes, jewelry, handbags and much more.
SCOPE OF WORK
- Brand identity
- Web design
- Packaging design
- Graphic design
OTTO TILES VISUAL IDENTITY SYSTEMS
OTTO TILES VISUAL IDENTITY
Otto Tiles & Design produces unique handmade Turkish tiles from its facilities in Istanbul and London. The firm’s core aesthetic blends Anatolian and Western influences, creating a fresh take on several long-standing design vernaculars.
We were approached to develop a clean, contemporary visual identity for Otto Tiles’ packaging, literature, and other brand assets. Drawing on the firm’s most enduringly popular designs, we crafted a visual pattern that conveys Otto Tiles’ bold, clean, yet deceptively intricate aesthetic.
We first applied this pattern to a mailing box used to send samples to clients of Otto Tiles. The box is specifically designed as a durable and handsome storage solution whose usefulness and brand reinforcement can last far beyond its first use.
The mailing box includes a brochure welcoming clients to Otto Tiles and describing the samples contained within, and informational stickers to be applied to the back of each tile.
We also designed a digital brochure offering a broad introduction to Otto Tiles and its product lines.
Next, Otto Tiles enlisted us to create an ad for Elle Decoration magazine; the ad measurably boosted sales enquiries.
We also designed a label for Otto Tiles’ tile-cleaning product line, which is only sold at the company’s showroom.
The new visual identity appears in promotional items such as this tote bag, given to guests at a party celebrating the opening of Otto Tiles’ new facility.
An email announcing the opening celebration also reflected Otto Tiles’ new brand identity.
SCOPE OF WORK
- Brand identity
- Packaging design
- Graphic design
BOOK OF TILE SAMPLES / PACKAGING DESIGN
BOOK OF TILE SAMPLES
Client
Otto Tiles & Design are a provider of handmade, bespoke Turkish tiles, based in Istanbul, Zurich and London. They aim to create amazing aesthetics with unique designs and patterns, and to be a bridge between Turkish and Anatolian art and the West. Using their strong connections with artisans and craftsmen in Turkey, they provide beautiful handcrafted tiling made using authentic, ancient techniques to people all over the world.
Objective
To develop and design a book of samples to allow them to share and promote their tiles, showcasing their work and attracting new business.
SCOPE OF WORK
- Graphic design for print
Solution
The brand identity of Otto Tiles and Design focuses strongly on heritage, the handmade nature of the tiles, the craftsmanship that goes into them, and the overall aesthetics and beauty of the finished products. Our aim was to capture this identity and produce something that was strongly complementary to the Turkish tiles themselves, that emphasised the history, heritage and traditions behind the work, and that promoted the tiles as beautiful items in their own right.
We created a clean, clear and stylish sample book, working with a brochure style. We used the tiles themselves as a base for the design, to showcase the work itself more prominently, and to demonstrate the inherent beauty and style of the products.
The design had to incorporate practical considerations as well as aesthetic ones, as the samples themselves require support and structure, and needed to be displayed in the best possible fashion. We chose a three-page foldout design, and used hard-wearing, stiff card to display the samples prominently and effectively, and allow the fullest promotion of the products.
OTTO TILES 3D RENDERINGS
OTTO TILES 3D RENDERINGS
Client
Otto Tiles & Design are a provider of handmade, bespoke Turkish tiles, based in Istanbul, Zurich and London. They aim to create amazing aesthetics with unique designs and patterns, and to be a bridge between Turkish and Anatolian art and the West. Using their strong connections with artisans and craftsmen in Turkey, they provide beautiful handcrafted tiling made using authentic, ancient techniques to people all over the world.
Objective
In order to promote their products, the client required examples of previous projects, and needed to be able to showcase their tiles in situ. We were tasked with creating a portfolio of 3D renderings to demonstrate the range of tiles and their potential placements and use.
SCOPE OF WORK
- 3D Architectural Renderings
Solution
The client did not have examples or images of the tiles installed, or in situ. We therefore were required to create mock-ups, or renders of the tiles used in a range of potential projects or placements in homes, gardens and businesses.
The brand identity of Otto Tiles and Design focuses strongly on heritage, the handmade nature of the tiles, the craftsmanship that goes into them, and the overall aesthetics and beauty of the finished products. We wanted to emphasise the high quality and upmarket nature of the tiles, and their use in luxury and modern, contemporary design projects. Our aim was to produce something that was strongly complementary to the tiles themselves, and that promoted the tiles as beautiful items in their own right.
We designed a series of graphics using 3D rendering, placing tiles in a variety of locations to demonstrate their quality, attractiveness and versatility, and showcasing the range of tiles and their ability to fit seamlessly into any design scheme.
The finished products we high quality renderings designed to be able to be used online, and in print catalogues, to showcase the tiles and demonstrate their potential use to clients.
TERAZZOTTO BRANDING
TERAZZOTTO
Client
Terazzotto is a brand of Otto Tiles & Design, a provider of handmade, bespoke Turkish tiles, based in Istanbul, Zurich and London. They aim to create amazing aesthetics with unique designs and patterns, and to be a bridge between Turkish and Anatolian art and the West. Using their strong connections with artisans and craftsmen in Turkey, they provide beautiful handcrafted tiling made using authentic, ancient techniques to people all over the world.
Terazzotto uses terrazzo tiles to blend stylish, attractive design with durable and versatile materials to create the perfect combination of aesthetics and practicality. Terrazzo tiles are primarily used in large scale design and architecture projects, as they are incredibly hard-wearing, extremely attractive, and brilliantly flexibile, working just as well as a subtle compliment to an overall design as a bold statement that draws the eye.
Objective
To design a full suite of digital and print marketing products including a website, a logo and a catalogue. The purpose of these was to promote the products and strengthen the brand identity, as well as to provide solutions for future marketing, awareness raising and new business.
SCOPE OF WORK
- Brand identity
- Logo design
- Web design
- Catalog design
- 3D Architectural renderings
Solution
Otto Tiles and Design focuses strongly on heritage, the handmade nature of the tiles, the craftsmanship that goes into them, and the overall aesthetics and beauty of the finished products.
The brand identity of Terazzotto is subtly different, focusing on the design and craftsmanship as well, but also on durability and versatility, and the use of the tiles on much larger, grander projects.
Our aim was to capture this identity and produce something that was strongly complementary to the terrazzo tiles themselves, that emphasised the history, heritage and traditions behind the work, and showed how they could be used in a huge variety of different projects and styles.
As the target audience was high-end media and large clients, we aimed to create a slick, sophisticated look across the board. We designed the logo using the tiles themselves as a base, featuring square shapes throughout. The website featured a contemporary design and colour palette, again referencing the terrazzo tiles and using them as an influence on our thought and design process. The catalogue was produced using the same process and thinking, with the addition of 3D renderings of the tiles in situ in example projects, which we also created ourselves.
The overall project conveyed style, elegance and versatility, aimed at high-end clients, and was designed with a contemporary and sophisticated look and feel.
Brand identity for Terazzotto
Our design for Terazzotto’s catalogue
Inside the Terazzotto catalogue
Our responsive design forTerazzotto’s website, showing multi platform functionality across all devices
I&C TEXTILE BRANDING AND WEB DESIGN
I&C TEXTILE
Client
I&C Textile are a London-based textile consultancy firm, made up of dedicated textile professionals and engineers, providing expert consultation services for textile companies, as well as sourcing high-quality textiles from around the world for UK companies.
Objective
The client asked us to design a high quality, attractive website, as well as to design a professional and stylish letterhead for business use.
SCOPE OF WORK
- Letterhead design
- Web design
Solution
For the website, we designed a clean, clear and slick-looking site that gives relevant information up front, provides a clear and effective user journey, and is eye-catching and attractive. We used imagery that evokes the textile business and tells the story of the textile consultancy, but that is not obstructive or obtrusive, and does not overwhelm the bold text or the message.
For the letterhead, we decided to keep things as simple as possible, designing something that was professional, stylish and minimalist, while also being capable of catching the recipient’s attention, and promoting the brand effectively.
WEB BANNER DESIGN
SCOPE OF WORK
- Graphic design
NTVPARA CHANNEL BRANDING
NTVPARA CHANNEL BRANDING
CNBC-e, the finance portal of Turkey continues its journey as NTVpara. With its fast, trustworthy and rich content, NTVpara remains the pinnacle of business news. The news portal includes market data, news, analysis, and commentary from leading economists.
As BONB we were responsible for designing the new look of NTVpara, incorporating ascending and descending arrows inside the letter “a”s to indicate finance. We overhauled the entire branding concept for the channel.
The new design is clear, businesslike and effective, allowing the audience to take in information quickly and clearly.
SCOPE OF WORK
- Logo design
- On screen graphics
- Infographic design
VARIOUS BROADCAST ON SCREEN GRAPHICS
VARIOUS BROADCAST ON SCREEN GRAPHICS
We were responsible for concept design and creation of the screen graphics for Dogus Media Group.
SCOPE OF WORK
- On screen graphics
- Infographic illustrations
Seçim Takvimi (The Calendar of Election): Style frame design for filler
Logo design for Seçim Nabzı (The Pulse of Election) The logo used on the packshot of the opening title
Rakamlarla Seçim (Election with Numbers) Filler
Election Graphics
Infographic design for “How to become the US President”
Almanac 2014 packshot, lower-third and screen graphics design.
News graphics
Screen graphics for the 2 Dakikada Doğru Tercih (Right Choice in 2 Minutes). This programme informed university candidates about universities, faculties and professions to help them make the right choice before university
Screen graphics for the travel program