OTTO TILES 3D RENDERINGS
Client
Otto Tiles & Design are a provider of handmade, bespoke Turkish tiles, based in Istanbul, Zurich and London. They aim to create amazing aesthetics with unique designs and patterns, and to be a bridge between Turkish and Anatolian art and the West. Using their strong connections with artisans and craftsmen in Turkey, they provide beautiful handcrafted tiling made using authentic, ancient techniques to people all over the world.
Objective
In order to promote their products, the client required examples of previous projects, and needed to be able to showcase their tiles in situ. We were tasked with creating a portfolio of 3D renderings to demonstrate the range of tiles and their potential placements and use.
SCOPE OF WORK
- 3D Architectural Renderings
Solution
The client did not have examples or images of the tiles installed, or in situ. We therefore were required to create mock-ups, or renders of the tiles used in a range of potential projects or placements in homes, gardens and businesses.
The brand identity of Otto Tiles and Design focuses strongly on heritage, the handmade nature of the tiles, the craftsmanship that goes into them, and the overall aesthetics and beauty of the finished products. We wanted to emphasise the high quality and upmarket nature of the tiles, and their use in luxury and modern, contemporary design projects. Our aim was to produce something that was strongly complementary to the tiles themselves, and that promoted the tiles as beautiful items in their own right.
We designed a series of graphics using 3D rendering, placing tiles in a variety of locations to demonstrate their quality, attractiveness and versatility, and showcasing the range of tiles and their ability to fit seamlessly into any design scheme.
The finished products we high quality renderings designed to be able to be used online, and in print catalogues, to showcase the tiles and demonstrate their potential use to clients.
